Todays topic is:

  1. Why do we short change ourselves when it comes to pricing?

 

You will learn:

  1. Jay Abraham’s thoughts on the topic
  2. Why you should have a two-sided guarantee 

 

Transcription:

Hello to The Build Live Give solo podcast episode number 255

If it is your first time welcome and if you love what you hear, please subscribe.

I recommend listening to Ep 0.5 first to guide you.

If you are a regular thanks for your support.

I love listening to podcasts and always have followup questions. If you are the same, go to https://paulhigginsmentoring.com/questions and lodge yours and I promise to answer it.

Please check out past shows on your favourite platform – search Build Live Give

Today’s topic is

  1. Why do we short change ourselves when it comes to pricing?

You will learn

  1. Jay Abraham’s thoughts on the topic
  2. Why you should have a two-sided guarantee 

“There is no limit to what can be accomplished if it doesn’t matter who gets the credit.” 

Harry Truman 

  • Listening to Mike Kim interview Jay Abraham – link show notes 
  • Don’t know Jay Abraham – Highest paid marketing consultant. 75-100K a day. 
  • 21.7 billion man – abraham.com
  • Peers are Tony Robbins, Brain Tracy etc 
  • Spoke about pricing 
  • Mike said worried about charging too much 
  • Do you?
  • Mentees do 
  • Jay talked about ROI. 
  • eg 75K a day company hires 10 more people turns into 750k
  • Maybe thinking hard to get an ROI?
  • I agree some more qualitative than quantitative 
  • Get a result 
  • Dig deep for it 
  • Trust your methodology 
  • Selling services raise them next call and test it. Always go back
  • Are you always talking leads and traffic – negative energy 
  • Raise prices takes pressure off 
  • Also funds other experts

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Before we go into double guarantee 

I would like to talk to you about Dubb – D U B B. It is an All-in-one sales & marketing video platform that helps to attract, convert, and retain more happy clients.

I recently did a webinar on how to more connections to clients using Dubb. 

Link in the show notes 

Why not check it out for yourself. 

Go to buildlivegive.com/dubb 

 

++++++++++

  • Jay spoke about the changing business world and increase in complexity 
  • Once one-way guarantee 
  • Now two 
  • Trust methodology and don’t follow they must take responsibility 
  • What guarantees do you provide? 

Three key actions from today

  1. Listen to Mike’s interview with Jay 
  2. Work on your ROI model
  3. Raise prices and two way guarantee 

You can get all the links in the show notes at paulhigginsmentoring.com/podcast ep 255 or on the app you are listening to now. I recommend the Pocket Casts app. 

Listen to episode 0.5 if you are new – it gives you an excellent overview.

If you want to know if you will have a low or high 7 figure service business in 2021, 

go to

paulhigginsmentoring.com/assessment

15 questions 3 minutes.

Please connect and follow me on Linkedin.

If you know someone interested in pricing – please share this with them.

Remember to ask me those followup questions at https://paulhigginsmentoring.com/questions

Please take action to build, live and give.

Links

 

Connect With Paul and Build Live Give

 

Thank You for Tuning In!
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