Double Your LinkedIn Responses
Sales Strategies for Consulting Businesses
The LinkedIn messaging platform is not the most friendly tool to do some outreach. However, for most sales partners and consultants, this is the platform they get most of their leads.
In this episode, you are going to learn one tactic to double your responses on LinkedIn, how to use other native functions and where to find more information to expand your network.
01:16 – LinkedIn message platform. Not the best, pretty basic, but needed to connect.
01:50 – What all LinkedIn messages have in common. They are all text-based.
02:30 – The other messaging native option. Voice messages.
02:50 – Barriers to reply. If people don't know you, they won't respond to texts.
04:30 – How to make it scalable. You can get someone to do it for you.
05:55 – Examples.
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Messages on LinkedIn
The LinkedIn message platform is basic at its base. It’s not great, but you’ve got to deal with what you’ve got to deal with. So when you make a connection, move people from LinkedIn to email as quickly as possible. But in order to do that, sometimes you need to reply on LinkedIn in the first place.
No matter how many messages you receive on LinkedIn, they all have one common element: they all are text-based. Now, how many times do you send messages out and you don’t get a response? I have a tip that can help you fix that. Did you know there is another way you can message on LinkedIn? The platform has a native option: voice messages.
Barriers to reply
One of the key barriers of reply: People think they are being spammed by a third party or someone acting on behalf of you. They actually don’t know who you are. Therefore it’s very easy to ignore a text message. But using voice is a great circuit breaker and will help to increase response rates.
How to make it scalable
Nobody has the time to leave a voice message to every person who sends a message on LinkedIn, so we have come up with a scalable solution: You can get someone to do it for you. Here are a few examples. You need to record 10 voice messages and then get your virtual assistant to play them from their computer into their phone when they’re using your account. Since it is a native function, you need to press while you are talking to actually send a message.
Please be aware that giving access to your LinkedIn account to a third person is a breach of the LinkedIn terms and conditions, so please consider this if you decide to do it. However, the upside outweighs the risk. And to be honest, most consultants have a virtual assistant in their account, so they can focus on the sales calls instead of the admin work.
- Connection Request Acceptance
“Thank you for accepting my connection request. I’ll send a brief email to introduce myself, as LinkedIn messenger can be tricky.” Add at the end of that message, “No sales messages, I promise.”
- Open to
“Would you be open to knowing more about how we help consultants get more referrals outside of their network?”
Three key actions from today
- Create some voice messages and test them yourself.
- Send one to me as a test, and I will give you feedback.
- Check out www.paulhigginsmentoring.com/sm to learn more about the Sales Machine.
Connect With Paul
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