BLG 190 | Building Relationships Online

In a world where it seems like we’re facing more screens that people, how can we still build relationships with strong connections? Today’s guest offers her insights and advice on how. Paul Higgins sits down with Kim Kasparian, owner of Success Genie LLC, to discuss how she has helped business owners and corporate leaders create six to seven-figure revenues. At the heart of the discussion is effective relationship building where the old-school way is proven to still work in an online and turbulent world. She talks about how these relationships help gain referrals, resources, and opportunities more than anything in your business. Bringing to mind the current crisis we are all facing with the COVID-19 Pandemic, Kim shares some strategies, tools, and even inspiration that will help you build relationships in an online environment.

Listen to the podcast here:

Building Relationships In An Online And Turbulent World With Kim Kasparian

Build Live Give Mentoring With Paul Higgins

Our guest is someone who’s thrown out a curveball not just once but twice in her life. Once was when she had a major car accident and the other is when she’s laid off not long after that. By reading, you’ll understand how they personally help them overcome both and run a thriving coaching business. Our guest shows you how the old-school way of building relationships can still work in an online and turbulent world. How to build a relationship? How to gain referrals? How to turn into your clients to avoid selling features? They have kindly given a 40-minute masterclass to help you turn a conversation into clients.

Welcome, Kim Kasparian. It’s great to have you on, Kim.
It’s nice to be with you, Paul.
I’m looking forward to this. I’ve thoroughly enjoyed our conversations. I’m sure our audience will enjoy it as much as I have. Why don’t we kick off with something that your family or friends know about you that we might not?
I was a dancer for the time I could crawl from my mother’s room and dance all the way into my twenties. I danced with an Armenian dance troupe that’s well-known around the world and I danced in Lincoln Center in 1999. If you don’t know my name, that’s my Armenian heritage. Before that, in my early twenties, I spent a month in Armenia taking care of war orphans and doing some public service work while I was there. That’s something that the general public may not know about me.
To help us visualize, what does Armenian dancing look like?
Be clear on who you are and what you wanted to do. Click To Tweet
It’s similar to Greek music. Have you ever seen Greek dancing? If you’ve seen My Big Fat Greek Wedding, our group did modern, but a lot of traditional, which is line dancing. It’s precision dancing, couples. Every dance usually has a theme, whether it be the women, the girls in the vineyards working or the guys playing swords. One of the famous Armenian great dances that our troops did was the sword dance. We’ve done different dances that depict different life happenings in the Armenian times. We have a great choreographer who’s still with our troop. He’s like the Baryshnikov of that region of the world. He’s older and choreographs for the National Armenian Ballet Company.
When we danced, he had original music composed. The whole Lincoln Center was about the genocide and the rebirth of Armenia. Around that time, Armenia had finally become free when the USSR collapsed. He did beautiful choreography for us to invoke and recreate the rebirth of the country. A lot of precision dancing like all of us looking the same and the men are moving in precision and the girls are moving precision. He has a wonderful technique of blending lines, like having people move through lines and create formations that you can’t even imagine how 30 to 50 people could keep that formation.
We had costumes designed from Armenia, our traditional Armenian garb. The music is more like the original music. It’s part of Turkey. It almost sounds a little bit original Indian. They have different instruments that sound the same, but a lot of drums and horns. It’s uplifting. Armenian dances, if you go to your church, the solo dancing is like you meet a girl. You want to talk to her, but she’s shy and she goes away. She looks over her shoulder to say, “I’m still listening.” It’s fun. If you ever go to an Armenian dance, there’s lots of line dancing. There’s a lot of solo dancing. Even if you have two left feet, which in between two people and you have a lot of fun.
I suppose that training position to do it right up until your twenties must account for why you’re great at building relationships in business. You started your career at Mary Kay and went through different roles. Was it about 1999 that you started your own business?
I got laid off two weeks before the Lincoln Center show after spending 3.5 years training for that. I got in the car and stayed with my dance director who’s like my sister from another mister for the two weeks and I didn’t have to commute from Connecticut to New York. I had a wonderful, incredible time with the Antranig Dance Ensemble family. I took a couple of days off and started my business in June of 1999.
Your relationships are more important than the money you may have or not have in your bank. Click To Tweet
What was that transition like? Was it expected that you’re going to be let go off or was that unexpected at that time?
No. Life would never be that simple for me. It was an awakening. I had taken the job because I was in a major car accident a few years before and was not up to going back to my role in Mary Kay. I didn’t have that energy and excitement. I was still appealing. I took the job that led to a career in sales and let me take this company. I took it because I thought, “I’m a grownup. No more being crazy working straight commission.” I had a mortgage and a car payment. I thought, “This is what being responsible is all about.” The steady paycheck wasn’t a big bad thing. I was making great contacts. I said, “Maybe this is it.” Management change happens. I wasn’t the only one. There were ten of us that were told we were no longer needed. I had mixed emotions. I was grateful because I didn’t want to be in that company anymore and at least I didn’t walk away from my paycheck.
They have to promise me a whole bunch of good things that they weren’t delivering on. It’s taken a pay cut to invest in those big things. No one asked me if it was a good time to lose my job. No one checked in on me and realized I put my life savings into my home. It taught me. It redefined what security was. I live in the United States. I grew up with a wonderfully middle-class family that did not come from wealth and built it as they went. They always talk to me security. Job is security. Not for me. I have never felt more secure than when I’ve been in control of my own check.
Once I got over the primal fear of like, “What am I thinking?” It was a recession at that time in the States. I didn’t have a degree and no one exactly knew what a coach was. I had the determination and belief that I had something big to offer the community. I felt I would better serve to do it on my own where no one could tell me to do things that were opposite of the results I could give them. There’s been a lot of twists and turns. I look up to this guy and say, “The mortgage is on the first, just checking.” Every day I would receive a blessing. I would get a phone call. I would get a lead to do something and it would turn out to be the right thing to do. I haven’t turned back.
Who supported you through this transition? I know you’re a coach. Were there particular people that coached or mentored you through this or did you learn as you went?

BLG 190 | Building Relationships Online

Building Relationships Online: Relationships can create money, resources, and referrals faster and farther than your money ever could.

I didn’t have time to learn as I go. That would have been suicide. I had three mentors/friends. They were a little bit older than I was. They had already started businesses. They had raised families being single parents and being entrepreneurs. The minute I got fired and got out of my car to go back to Connecticut, they had me drive from Connecticut to New York to go find it out and have a job. I called them. I was in tears. They’re like, “Are you okay?” I’m like, “I’m great. I’m calling you to tell you the best thing in the world happened to me.” They were like, “The best thing?” I’m like, “Yes.” I told them and they were like, “We got you. What are you going to do?” I said, “I don’t know. I’m going to call you when I get home. We will discuss it over breakfast because that’s all I can afford at the moment.” That’s what we did.
One of them was a business coach already who had proven his value to me years before. It was a conversation of like, “How can you help me this time?” I tried not to fall out of the seat at the diner when I heard the investment. I said, “Can we make this a little bit flexible? Can I do installments?” He said, “Yes.” I said, “As long as you understand me, we’re on the same page. I need to make a specific amount of income in 30 days, otherwise, I’m taking over your condo.” I said that to him seven years before and I never had to do that. Without my coach, I would not have made the money I did in 30 days. I would have never been making a six-figure income in 90 days. He was there for me emotionally. He was there to teach me what I needed to do 1st, 2nd and 3rd, even though my mind was telling me to do it 3rd, 2nd and 1st. My relationships were key to me stepping out on an invisible bridge.
What’s some advice that you can give to everyone based on what advice he gave you back then? You talked about 1st, 2nd, 3rd, but what was the key bit of advice that sticks in your mind from that period?
Be clear on who you are and what you wanted to do. That has to come from inside. I had my doubts that I don’t have a degree and I didn’t come from corporate. I worked in entrepreneurial sales and he helped me let go of that. He said, “If you have this idea, you can do it but you need to know who you are,” he helped me do that, and what you want to do. I had big dreams, the things that I’m doing now. He said, “That’s great. What do you have the credibility to do that’ll get you paid? Once you’re in, you can share all this extra stuff that’s so valuable.” People do not by intangibles because we were in the coaching industry. I don’t even know what a coach was, but never mind, I deal with the mindset in sales and how do you do that?
My approach is from within. He almost and rightfully so crazy glued my pants to the chair because all I was like is, “You don’t understand. I need to sell. I need to pay the rent. I need to pay the mortgage.” He’s like, “Yes, you do, but until you sit down and make the intangible tangible, no one’s paying you.” We had roundabout fights about this. Somehow, he did not know what desperate situation I was in. He understood exactly how I was creating something out of nothing. He was very firm and very kind to help me because he knew what my market needed in order to know me, trust me, and pay me. My tip to everyone is it hasn’t changed. You’re not going to wait until all the lights turn green and you don’t have everything figured out. You do need to know who you are, whom you serve, what they need. Whatever you’re doing, you need to make it real or your ideal client so they can touch it, feel it, experience it, because that’s what it takes for them to invest in you.
Make people your priority and provide value first. Click To Tweet
That couldn’t be wise words given the time we’re in. I got off a call with a lot of my clients talking about this. It’s easy when we’re sales-focused, orientated and we forget about the client. There are difficult times have forced us to think about the client and think about the content that we can give to add value to that client. That’s definitely a silver lining out of these difficult times. What we’ll do is go into the build section. When people come up to you, Kim, and say, “What do you do? How do you help people?” What’s your reply to that?
My reply is I help business owners, sales superstars and corporate leaders gain the confidence they need and the confidence to create clients quickly. To have authentic conversations that get people to understand what they do, why they are needed. I do that in a way that doesn’t require even though I love this technology and I don’t want it ever to go low tech, high-touch way. Most people think they have to be all tech guru like you. I tell them, “Yes, it’s great if you know how to do it, awesome. What you need to know how to do is connect, communicate your value and the problem they have and how you can solve it. Learn how to invite them in to have that problem solved.” That’s what I’m known for. I’m a relationship builder. When I started, I was known for helping people triple their sales in 90 days. I help business owners do what I said and create 6 and 7-figure revenue every year while having time, have fun and enjoy the journey.
What do you know about relationship building that many of us might not?
Your relationships are more important than the money you may have or not have in your bank. If I had a choice between having money or relationships, just one, I would choose relationships 1,000 times because those relationships can create money, resources and referrals faster and farther than your money ever could. When I started and I didn’t know where my next mortgage payment was coming from, I always focused in front of the person I was with. I always did my best to get to know them, know and understand the problem they had even if I did not get paid to solve it.
My initial job in the beginning was finding resources for them. If I liked them and it worked out, I’d keep them for myself and say, “I’ll wait for the next client for you.” My relationships are what allowed me to transition from phone sales to staffing to coaching within a month. Everyone said, “Kim, you’ve always been great here and there.” They couldn’t wait to see what I did next. Because they knew my value and how I treated them, in two other careers, they were already sold on the next thing I was doing. Those relationships open doors that I would not be able to open many years later with the reputation I have.

BLG 190 | Building Relationships Online

Building Relationships Online: When you take the time to put people first and genuinely get to know them just as a person, it’s amazing how much they want to help and give to you.

We’re right in the middle of the COVID-19 in 2020. You probably feel challenges like most of us have never felt before. I certainly know for myself it’s extraordinary times. What does it differ at all between how you build a face-to-face relationship versus you build one online in an environment where we’re forced to do everything online?
What I’m enjoying about online is with Zoom, live TV, FaceTime and all the other great tools, we can see each other’s faces. As human beings, we need to see and feel each other. Even though, it is overwhelming what we are dealing with. I have anxiety and concerns like anyone else on any given moment, I feel like the old school is the new school. Up until this, people were like, “Nose-to-nose, knees-to-knees, that’s so old school.” Especially the younger generations are that at some point, even though I love technology, no one’s giving you their credit card for tens of thousands of dollars without ever having what we’re doing, Paul, without having a conversation. That’s showing up before the pandemic. That was being felt in corporate. The younger generation is so talented and gifted. Because they’ve lived their whole life on social media, on technology, they’re afraid of the conversation. It’s nice that we’re unfortunately going through all this. All of us older kids could teach the newer kids how to do it. I feel relevant like Madonna. I’m reinventing myself again. I’m excited about that.
You talk about old school. Let’s take LinkedIn as an example. When you reach out to build a relationship on LinkedIn, tell us how you go about that.
I’m honest. I can tell them either I liked something they posted and I resonated with it or I see what they do and I see who they’re connected to. I realized they might be a potential resource for my community and me. I invite them to have what I call a coffee chat. We can call them virtual chats. People were all around the country, so I say virtual chats where we can talk like human beings like you and I did, Paul. I know I was very standoffish when you reached out to me because there’s a thing going on in LinkedIn that I don’t have any respect for. I call it hit and run snipers, where it’s like, “Can you stop what you’re doing in your busy day so I can talk to you about buying from me? You’d like it.” After like the 100,000th person and say, “I would like to get to know you better enjoy your network,” only to be barraged with an offer that I haven’t even gotten to know them yet to see if they’re even doing what they’re telling me. I got a little shell shock. When you came and we connected, I know it was a little bit kirk with you, but your response totally brought my guard down because I’m naturally inclusive.
If you want to connect with me or you think my network has value for you, I let you in. As I get to know you and trust you, I am totally willing to make specific referrals for you. That’s the way my world works. People have trusted me for many years. If I give them a referral, I know they’re going to serve you. Even if it turns out that they’re not the best ones to solve your problem. I don’t give anything less. I invite people to get to know me, like me and trust me. If I like and trust them, they get invited into my resource box. From there, the client conversations come or the invitations to podcasts or to speak to somebody who they know needs me. That’s what I mean about relationships. When you take the time to put people first and genuinely get to know them just as a person, it’s amazing how much they want to help you and give to you. That’s how I approached LinkedIn.
Giving too much is worse than not giving at all. Click To Tweet
I’m finding on LinkedIn in Australia you can only go out in with families or in pairs. That’s the stage that we’re at. I grew up in the country. In the country, you say hello to everybody because you knew everybody. Even in the city, people will walk past with their kids on the bike and everyone’s saying hello to everyone. We are isolated that we’re craving that connection again. Do you see that in the States in this difficult time?
Absolutely, even though we all stop and make sure we have six feet between us. We have a quaint city, but it feels small. I look everyone in the eyes and I smile. I say good morning or good evening or good afternoon and they smile back. Even though we can’t get near each other. I live near the beach so there’s always a bunch of us hustling and bustling. There’s less, but we’ve all been respectable about distancing. When you talked about my Mary Kay career and one of the things I learned from Mary Kay and that I’ve always done my best, not that I could ever imitate her, but I do my best to emulate her because she had a wonderful gift of doing this.
She always told us, “Your main job, yourself cosmetics and I want you to be on the stage, get your rings and the things I give you. What I would like you to do every day is whoever you’re in front of, make them feel important.” She used to say you can’t go to a class or show with dollar signs in your eyes. It never works. They feel that. Focus on it was then women, but the person in front of you and make them feel heard. That’s the secret to growing your business. I have done my best my entire life to do that whether you’re buying a lipstick from me or you’re buying a $1,000 collection. I took that attitude in my technology sales.
I treated a two-line company like they were the VIP. When one of them got promoted to a much bigger company and had 50 lines, two corporates, never mind all the employees, he called me and he said, “I remember how well you treated us, my other company, when we have two lines. I know you will take care of this company that has a lot more lines than that. You’ll make me look good. You’ll always listen to what I need.” It was the largest company that our company ever brought in. I was a newbie. I remember that, Paul. It doesn’t matter if someone’s buying from you or not. If they’re in front of you, make them feel important. Listen to them because that’s what people need. Never mind all the good things that I shared with you will happen. That’s the job of a salesperson.
I know you’re building relationships, connecting people. I know a lot of people struggle with asking for referrals or asking for introductions. What’s your philosophy and experience around that?

BLG 190 | Building Relationships Online

Building Relationships Online: It’s not about how many calls you make and how many business activities you do. It’s about expanding yourself and your bandwidth to receive success.

If you haven’t served them and you’re just pitching them to get the money, I’m not going to teach you that. If you know you have served the person in a world-class way, you’re being selfish not to invite them to share you. People might not know that it’s okay to share you. I’ll give you an example. We’re creating a free live event to help business owners get over themselves and learn how to row their boat in these times because there are many business owners are afraid to ask for referrals that they need or afraid to invite people into their offerings. I have a link. It’s probably going to work.
I have my clients saying, “Would you be okay if I invite so-and-so?” Even my clients who invested in me and they get two tickets to share with any events I do, I tell them they’re there to share. They’re still calling like, “Is it okay if I use my two tickets for these two people?” I’ll do this like, “Let me think a minute, sure.” It’s teaching everyone that it is okay to share you if they love what you do did for them. When I started in sales at sixteen, I don’t know how I did it because if I fell into the pool in the garden party and you were having conversations in cocktails, I would try to drown quietly. I would be afraid to ask you to give me your hand or to get the skimmer to help me get out of the pool.
What I learned to do is create ways to invite people to experience my value. We didn’t have the technology back then. It could be inviting them to a masterclass, do a live on one of your pages, invite them in for a 30-minute consult where you listen. You learn what’s going on with them and you help them figure out where to get to next. You say, “After anything like that, if you enjoy this time with me, who else do you think will enjoy this experience? Would it be okay if you invited them? Let them know about me?” That’s basically the gist. You can do that in an email. I’m getting savvy with technology. At the end of an email or a follow-up, it could be, “If you enjoyed this or you already signed up to be a part of this great experience, feel free to invite a friend.” You have to tell people what you need them to do and what’s good about that?
We had a discussion then amongst the group that I spoke of before and it was like, “When is the time to give value? When’s the time to talk about the future?” For you, I know that you’re close to the real hotspot in the US. When people read this, it might be past that. For you, what’s your advice in tough times like this on adding value versus asking, talking about growth?
I’ve never lived through a pandemic of this proportion and we’d lived through pandemics before. The feeling is the same. Maybe not to this magnitude, but I grew my business up in a United States recession or maybe other parts of the world were doing great. It never gets old. Make people your priority and provide value first. Do not be the endless Mother Teresa of giving. That’s not giving. That’s being selfish too. If you give them too much value with no way to digest, which they will not be able to without you what you call features fault or our guidance and our health. You’re leading them into a false sense of security. They will try to take the leap off the cliff because, “I felt great when I was in front of her or him and I can do it,” and they can’t.
No matter how high you go, no matter how big you get, you’re always going to have obstacles. Click To Tweet
That’s even worse. Giving too much, in my opinion, is worse than not giving it all. If you like referrals quickly, give a little and speak about their big problem. Most salespeople make a mistake about talking to teachers first. That’s not little work. Grab their attention, give them a small taste of your features or your value. You ask them, “How has that feel? Could you see yourself working with that feature? Could you see yourself completing that solution?” They’re like, “Yes.” You say, “May I have a permission to tell you how we can make that happen and show you what’s available in addition to the sample?” They’re going to, “This was good. I can do this. Please tell me more about your features.”
That’s called pivoting and people always, especially during this crisis, need to learn how to pivot. The problem they had is no longer their biggest problem. They wanted to lose weight. They wanted to feel better. They want it to feel confident. People want to find a way to survive. They want to know, “How can I bring in money for my family even though in lockdown. How am I going to keep my business afloat when I can’t go anywhere?” Can health, nutrition, coaching, confidence, lowering stress help? Absolutely.
How many times has your mother, brother’s spouse said, “Stop eating that, it’s not good for you,” and you still eat it during normal times? My tummy is getting hungry and I see a little muffin. You still didn’t go to the gym. You need to think about what is their immediate problem and this is even anytime because people only pay for the problem they see and that they feel. Not the one that’s coming down the pipe. We are living that truth at least in the United States.
I love the saying, “A hair on fire,” problem. It’s got to be something that is a tangent.
We already know the solution. We want to talk about a solution or what you say features. Until they acknowledge the problem and they say, “Yes, I am having that problem,” we cannot introduce features.

BLG 190 | Building Relationships Online

Building Relationships Online: The more you serve, the more you learn. The more you learn, the more you can adjust. The more you adjust, the better results you get.

Before we go onto the live section, I’d like to tell you about my book called Build Live Give. I go through these lessons I learned from leaving Coca-Cola to run my own business. How I scowled and kept it going while I was going through a transplant. I’ll give you the same five growth drivers which I’ve used to help 257 coaches and consultants to build live give. In it, to Kim’s point, there are some excellent immediate actions you can take to help you survive not just grow. Go to to get your copy. The next section is the live section, Kim. Tell us about your daily habits, which make you successful.
I call them and I’ve coined the phrase, “Show up to go up activities.” What I’ve learned through several trials and tribulations, it’s not about how many calls you make and how many business activities you do. It’s about expanding yourself and your bandwidth to receive success. Not necessarily achieve success. Although there are activities that if you want to grow a business you need to show up to. The qualifiers for what I’m about to share with you because I’ll share with you mine. The audience is welcome to create their own show up to go up activity plan.
It’s things that put peace in your spirit, joy in your heart, profit in your pocket all at the same time. The five things that I do every day allow me to create possibilities that my brain can’t even handle exponentially. They come because I’m showing up and being present. This is what they are for me if I can remember them off the top of my head, meditation, exercise, fun, a thing that I call respecting the money. Building my relationship with money, showing gratitude for my money, keeping my mindset clear with my money. At least on my worst day, one tangible cashflow activity a day. There are some days you’re lucky if you get anything done. On good days, you can get more than what I said done.
What I have found when I get into business mode, I find it sometimes difficult to remember to eat, to exercise, to slow down. By focusing on these activities, I substituted respect the money for eating healthy food every day. These seem like very sublime, but those five things are what have allowed me to create six-figures, do incredible trials and tribulations as Paul has experienced too and allowed me to receive referrals and opportunities. Even still, I would not have been able to create myself. That’s what I do every day to stay focused on my solutions, to be open to my possibilities and always have the ability to think outside of my box. There’s always going to be a problem. No matter how high you go, no matter how big you get, we’re always going to have obstacles. Doing these five things every day allows me to naturally, energetically turn the obstacles into opportunities.
Your partner, Angelus, would love to know from you as to the support he’s given you through this whole journey of yours. Tell him the support he’s given you.
Whatever you want to give to the world or give to your clients, give to yourself first. Click To Tweet
There are no words for the support that Angelus has given to me. I’ve had a lot of people in my life. No one has ever made me feel more supportive than he has, even in his worst moments. Never have I felt alone since he came into my life. All these things that we’re talking about over the past years, he has given me support to take risks, to believe in myself and to hold me back from like doing crazy stuff. Giving so much until I have nothing left, but I wished everyone has or will soon have an Angelus in their life. You never go up alone. I’m honored to have him as my partner. He says to me all the time, “The best is yet to be.” I believe that.
That’s a good wrap to Angelus, but it sounds like it’s deserving. The next section is the give section. What’s a charity or community you are passionate about and why?
I feel strongly that if we have the opportunity to give, I don’t always choose this charity, but the paramount is the Red Cross. In times of unthinkable emergencies, they’re the first ones to respond. They are telling us there’s a shortage of the blood supply. Even if we weren’t going into our pandemic, people’s lives have been saved by having adequate blood on hand. If your heart tells you to give, I would ask that you give to the Red Cross.
The last section is the action section. It’s a rapid-fire. I’ll ask you questions and get rapid-fire responses. What are your top three personal effectiveness tips?
Whatever you want to give to the world or give to your clients, give to yourself first. You’ll always have more to give. Focus on the solution or the opportunity because where focus goes, energy flows, especially money. If you focus on a problem, you’ll get more problems. You’ll always see more problems where if you focused on the solution, even if you don’t have one yet, like the genie, it will appear. Make serving people a priority. The more you serve, the more you learn. The more you learn, the more you can adjust. The more you adjust, the better results you get.
Success is something you already are. Allow yourself to be it and receive it. Click To Tweet
What piece of technology could you not live without? I know technology was not your favorite. In that honeymoon dating period that you’re in, what’s a piece of technology you couldn’t run your business without?
It would be Zoom. It’s my new bestie. It’s making it possible to serve my clients in a way that I desire and they deserve to be treated. Thank you, Zoom.
What is your best source of new ideas to improve you and your business?
Connecting what I call your inner genie. Some people call it their higher selves. Some people call it the divine. I do my best. It’s not easy for me because my brain goes fast. Tune into the divine and write five that I’m grateful for every day. I’d call gratitude, if you come from a Christian faith, you know the character, Lazarus. Jesus brought Lazarus back from the dead. You can have a deal on life support or something. You think, “I’ll never get through this.” Sprinkle a little gratitude on a situation and it comes back to life in ways that you can’t even imagine.
The last question is the big question and I’ll always save it to the end. What impact do you want to leave on the world?
My desire is to leave a legacy behind when I’m no longer here. To leave behind the message and the steps to get people to realize that success is their birthright. They were born successful. They don’t have to struggle or strive for it. I come from a sales background and we’re taught to achieve. That’s not how success is created. Success is something you already are and you allow yourself to be it and receive it. There’s nothing that you don’t have. You have everything you need. For the audience, there’s nothing you need to strive for. You’re everything you need to be. Learning to believe that and receive that on a daily basis, that’s my legacy. Teaching people how to own that, believe that, receive that, live it and teach others.
I love teaching business owners, but business owners aren’t the only people who need to be inspired. I am living my dream. When I was thirteen and I was going through a tough time, I said, “If I ever survived this, I’m going to write a book for little girls so they never have to go through this alone.” I didn’t realize at the time I wasn’t alone, but it didn’t feel that way. My legacy is to let people know that they’re connected and they are something so much bigger than they even can imagine. If they can tune into that a little bit, they would be excited about who they are and what they can do. The world would be a better place and space if we all knew that.
Kim, no better words given the environment we’re all in. I don’t even know where we’re going to be, but everyone that’s lived through the pandemic, getting back to the wise words that you’ve said is incredibly valuable. A lot of people will strip back the complexity of life.
The people that come out of this, Paul, the future is going to be bright. If people learn to define their own personal meanings of success by what puts peace in their spirit, the way their heart profit in their pocket all at the same time then I feel I’ve lived long enough to do something great for the world.
Kim is brilliant at building relationships. When we first reached out on LinkedIn, I probably didn’t approach it the right way. I talked about the value that I wanted to give. Kim has been so generous in the way that she’s shared my knowledge through her community. She is bringing that. If you want to find out more about what Kim does and get a 40-minute masterclass on what Kim does, you can go to It was fantastic having you on, Kim. I appreciate your perspective on life, which I know your perspective is the same no matter what the circumstances are. Particularly in these circumstances, your perspective is so valuable.
I appreciate you inviting me, Paul. Our relationship is a tangible result of what we’ve been talking about. When we met, we didn’t know this was going to happen because we didn’t know each other yet. I consider you a trusted resource and a new friend. I’m excited to share with you in a bigger way with my community. Thank you for inviting me to yours.
Thanks a lot, Kim.

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About Kim Kasparian

BLG 190 | Building Relationships OnlineThe reason for sharing my personal story is to show you I know life really does happen to good and talented people. Tragic and unexpected events opened doors to my successes that before I could only dream of never mind achieving from where I was. At the time I thought these events were the end of my success journey and that is where the journey of the “Success Genie” began. It was during these hard times I realized and experienced that success IS our birthright!
The programs that we teach at Success Genie LLC were created from my personal journey and experience overcoming what some would call insurmountable obstacles in my life.
Obstacles Like:

  • Starting my own business at 21 only to lose it due to a car accident that wasn’t my fault that left me unable to work for a year
  • Being laid off 20 years ago with no notice or cause with 2-weeks’ severance pay and debt of over $10000
  • Starting a business with no money and needing to pay the mortgage in 30 days
  • Finding out on our wedding day that our partner in our investment company embezzled over $1 million dollars in cash leaving me in debt with over 3.6 million dollars in foreclosed homes
  • Creating Success Genie LLC ready to launch to 7 figures only to have me injured in another accident (not my fault) affecting my physical ability to move and work full time

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